USE MY
BRAIN
Embedded Files
Strategic UX isn't about adding taste to AI output, that just flattens your product into white noise.
It takes human logic and creative precision to turn chaotic user realities into scalable, highly intent-driven products.
+12 years | 5 zero to ones
BEEN THERE,
BUILT THAT
From early-stage stealth to high-growth scaleups, I’ve shaped products alongside the people who build them
Founding product strategy & UX
2021 - 2025
Founding product strategy & UX
2021 - 2025
Now fractional
SAME OWNERSHIP*
Partnering with founders and product leaders
(including post Claude Code ceiling)
From the ground up
Help turn an idea, a messy problem, or an unclear opportunity into something concrete enough to build
Systems thinking
Connect user needs, business goals, product logic, technology, and context to understand the whole picture
Find the real problem
Ask questions, spot patterns, challenge assumptions, and figure out what’s actually getting in the way
*Just invoiced. Available on an hourly rate, equity basis, or hybrid
SO WHERE ARE THE SHINY SCREENS?
Pretty pixels are easy; core product strategy isn't. The real work is proprietary, complex, and best demonstrated live
DECONSTRUCTED
A collection of things I noticed and questioned, from products and UX to the decisions behind them
LET'S MAKE
THINGS CLICK
Pick a time, bring your challenge
© 2026 Liat Abadi
Available for independent consulting, project-based UX architecture, and hands-on solo UX ownership for early-stage startups and product teams.
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